Speaker

Sigrún Ívarsdóttir, Product Manager, Configit

Title

CLM + PLM: Creating a Reliable Foundation for Digital Threads and Agentic AI

Manufacturers of complex configurable products often invest heavily in PLM to manage engineering intent yet still struggle to translate that intent into what is sold and what is executed. Inconsistent data and product definitions across PLM, ERP, and sales channels create a familiar set of problems: invalid option combinations, late-stage rework, order exceptions, and delivery risk. The core issue is not a lack of data, it is a lack of alignment and validation across the lifecycle, so engineering, operational, and commercial intent drift apart.

In this session, Sigrún Ívarsdóttir, Product Manager at Configit, will explain how combining PLM and CLM closes this gap. Adopting a CLM approach complements PLM by making configuration intelligence explicit, governed, and executable so constraints, dependencies, and allowable choices can be shared and enforced consistently across systems. Sigrún will show how manufacturers can import and extend engineering intent in a shared product configuration model enabling validation of intent before it reaches customers and align downstream outputs with operational realities.

Attendees will learn how this alignment creates a reliable source of product configuration intelligence, because only valid choices are offered and the same validated logic drives what is delivered. This provides an ideal foundation for Digital Configuration Threads, broader Digital Threads and future Agentic AI.

Outcomes at a glance:

• Build a trusted data foundation
• Create a shared source of truth
• Understand the full solution space