NORD Drivesystems + Configit

Harmonizing Sales Processes for Exceptional Customer Experience
Portrait of Peter Tiedemann
Tech Talk
Peter Tiedemann
Product Manager
Consolidate, Compile, Consume: The Three Steps to a Shared Source of Configuration Truth
June 27, 2024, 10:00 a.m. EDT / 4:00 p.m. CEST
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The results of implementing this configuration process include; improved quoting efficiency, increased online sales, and reduction of manual tasks for our internal sales organization, while fulfilling our vision of providing a best-in-class user experience for our customers."

Jens Paulsen, Managing Director, NORD Drivesystems Group

  • Solution used

    Sales Configurator
  • Industry

    Drive Solutions and Drive Systems
  • Headquarters

    Bargteheide (Hamburg), Germany

Solution and Business Value

With more than 4,000 employees and 51 subsidiaries in 36 countries, NORD Drivesystems is a leading global full-service provider in drive technology.

With several digital transformation initiatives in sales, production and administration, as well as ambitious growth targets, NORD wanted to ensure their primary goal remained the same: providing the best-in-class user experience for their customers.

Working with Configit, NORD implemented a streamlined end-to-end Configuration Lifecycle Management (CLM) process that included both internal processes between the configurator, Microsoft Dynamics CRM and SAP, and external processes with partners and dealers.

The resulting customer-oriented sales configurator provides all relevant product and process information for all online business transactions. This includes both external OEMs, distributors and end-users, as well as internal Sales, Solution Engineering and Product Management teams.

For NORD, the benefits include getting to market faster, with higher quality products at lower engineering efforts, all while maintaining an exceptional customer experience.
NORD Drivesystems Group parts
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