Collaborate Cross-Functionally on a Single Source of the Truth

CLM Summit 2021 presentation by
Jonas Skov Pedersen
Manager, Product Master Data Development, Demant

For hearing aid manufacturer Demant, their data is a strategic asset. Experiencing too many order errors resulting in a high number of customer call backs to fix, they wanted to align their Product Master Data to minimize these errors.

Demant created a single source of truth for product data that supports a structured, online order system with the ability to handle exponential increases in variants and mass customization.

Today, Demant’s Enterprise Product Data Services system is used cross-functionally by Production, R&D, Business Intelligence, Quality, Marketing and more.

Get insight into Demant’s journey from inconsistent data across domains to one global process for handling and maintaining product master data.

Collaborate with Confidence Using a Single Source of Truth

Learn how Configuration Lifecycle Management (CLM) helps organizations align product master data across teams, reduce manual corrections, and support scalable, variant-rich product offerings.