Deliver an Exceptional Customer Experience with One Integrated Sales Solution

CNHi is a global leader in the capital goods sector with established industrial experience, a wide range of products and a worldwide presence. In 2018, CNHi began an initiative to align not only their many sales applications, but also their different brands on one application, creating a seamless user experience. This global project bridges CRM and CPQ logic to support the sales process of new, pre-owned, and stock vehicles.

In this webinar, Alberto Russo, SAP Project Manager at CNHi, discusses the challenges of developing a new global sales app that includes CNHi’s global dealer network, while still providing an easy and straightforward sales experience for CNHi’s salesforce.

Alberto’s presentation also includes a live demo of the newly created sales app.

In this webinar, you will learn how CNHi addressed the challenges of:
  • Mobile access
  • Data synchronization
  • Multiple sales platforms
  • Back-end architecture
  • Product Information Management